Walmart is offering new incentives to its Spark Driver network for the holiday season to compete with Amazon in the ...

Succession is a critical issue for Italian family-owned businesses like Prada, and it's not typical that founders take action ...

E-commerce platform Flipkart's logistics arm reported a more than five times surge in its net losses to Rs 1,718.4 crore last ...

Expectations from a brand and the consequent brand evaluations are predominantly the result of brand positioning and ...

Keywords are no longer about what it is; they are about helping search engines understand what your content means and the ...

Sony India, experiencing substantial growth in its gaming sector due to the PlayStation 5's success, is now eyeing India as a ...

ETBrandEquity.com brings latest siddhartha roy news, views and updates from all top sources for the Indian Marketing & Advertising industry.

A federal judge ruled that Mark Zuckerberg is not personally liable in 25 lawsuits alleging Meta Platforms, his company, ...

Richemont, the owner of Cartier, fell short of profit projections for the first half of the year and expressed caution ...

Finding this balance between efficiency and empathy, automation and personalization, is crucial to developing successful ...

Paramount's streaming business posted an adjusted operating income of $49 million for the quarter, while analysts expected a ...

Sainsbury's strategy of matching discounter Aldi's prices on hundreds of essential items and providing better offers for ...