Retailer executions leading up to the Super Bowl were the most aggressive in years,” reports trade magazine Beer Business ...

Brands such as United Airlines, Nike and Apple Music garnered millions of social media impressions on Super Bowl Sunday ...

Super Bowl commercials from Pfizer, Doritos and Budweiser were chosen in iSpot consumer surveys for their likeability.

Super Bowl advertising is a difficult assignment for marketers and agencies. Year after year, brands step onto the biggest ...

In this live video, Ad Age recaps the highs and lows of Super Bowl 2025. Tim Nudd, Sabrina Sanchez, E.J. Schultz and Erika Wheless debate which ads worked—and which ones didn’t—and discuss other major ...

Ozempic and Wegovy maker Novo Nordisk placed a print ad responding to the Super Bowl spot from competitor Hims & Hers.

Among today’s creative highlights, Nike congratulates the Philadelphia Eagles on their Super Bowl win with help from Kermit the Frog, and Apple TV recruits Lionel Messi for a fun spot ahead of Major ...

It’s time to unplug from the rhythmless algorithm—a deadbeat conductor flattening the full spectrum of humanity into background noise. Algorithms stopped being just shortcuts; they became new ...

This is the ninth time Budweiser has won USA Today’s Ad Meter competition, which is now in its 37th year. The rankings are the results of public scoring ads from 1 to 10. Budweiser’s ad scored 3.56.