The sportswear brand is partnering with the powerhouse influencer – and it could give them access to a whole new demographic ...

Quality dupes of high-end styles are meeting the growing demand for affordable luxury. Do they spell doom for the genuine ...

Every time I leave my house, I spot people wearing the same bag as me – proving it’s an accessory that officially has ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Everyone and their mother (and their sister . . . and their bestie) is doing Pilates right now. Not only is it a great ...

If there is any brand that has been awarded the title of Legend in its industry, it is undoubtedly Lululemon. The ...

Jeers to P.E.I. municipal governments who are not prioritizing solutions for vulnerable populations in their communities. In ...

The Cape Breton Lynx will begin their journey to a Nova Scotia provincial title when they kick off their league semifinal ...

Glow Up series, its latest training gear designed to be smoother, more held-in, and more movement-enhancing than ever before.

While most viral beauty trends come and go, there are some that stick around and continue to keep growing in popularity, and ...

A slim London Fashion Week leaves plenty of time to take advantage of London's best new stores, restaurants, exhibitions and ...

These booty-hugging leggings are a sculpting, sweat wicking dream worth the splurge—and they’re about to sell out.