Lafufu dolls, which are a counterfeit version of the original now-viral Labubu dolls, have taken over the market, making it ...

Claims that a popular toy collectible was actually inspired by a demon from ancient folklore circulated online in July 2025.

Created in 2015, the toys have recently become must-have products thanks to appearances with celebrities like Dua Lipa and Rihanna.

Most companies would love to have their product become a viral sensation, but in the age of viral media and “internet dupes,” ...

As Labubus, a plush monster elf toy, continues to take the world by storm, a conspiracy theory suggesting connections to the demon Pazuzu is making its rounds online. It all began sometime in July ...

Labubu is a character created by Hong Kong-Belgian designer Kasing Lung as part of The Monster Look series. Here's how you can spot the difference between a real Labubu doll vs a fake Lafufus: ...

More than a strange toy, Labubu represents a masterclass in how scarcity, emotional design, and cross-platform marketing can ...

The Labubu lunacy has taken over Canal Street. Knockoffs of the viral, little monster dolls have flooded the infamous Chinatown market — with New Yorkers eagerly snatching them up despite the ...

Chinese toy maker Pop Mart is celebrating a huge financial win. The company expects its profits for the first half of this ...

Looking for a pet without the real-life responsibilities? Well then, the Tamagotchi electronic pet from Bandai was for you.