资讯

一个卷入所有平台的新的行业级活动快速成型。文丨王浩然编辑丨何洋无大促,不电商。作为跨境电商卖家每年最大的营销节点之一,亚马逊第11个Prime ...
随着2025年Prime Day的盛大开启,众多卖家本满怀期待,却意外地在价格策略上遭遇了前所未有的挑战。据悉,亚马逊今年对参与Prime ...
Standing along with French President Emmanuel Macron during a joint press conference in a military base in Northwood, near London, Starmer said the two countries had signed the Northwood Declaration, ...
Standing along with French President Emmanuel Macron during a joint press conference in a military base in Northwood near London, Starmer said the two countries have signed the Northwood Declaration, ...
近日,科技媒体《The Information》援引知情人士消息称,TikTok 正加紧开发一款面向美国市场的独立新版应用,计划于 9 月 5 日前在美国应用商店上线,并可能在此后出售给一群由“超级富豪”组成的投资人团队,这一时间点也刚好在 9 月 ...
换言之,多元化平台布局成为不少跨境卖家的共识,而 “多平台 + 独立站”的组合策略也成为主流,旨在分散风险、拓展流量来源。另外,头部和腰部卖家更注重品牌故事、视觉形象和用户长期价值的构建,并且重视精细化的运营能力提升,在数据选品、用户分层营销、供应链优化上投入更多精力。