The image published on Instagram by Director/Cinematographer Phill Holland showing a Z-mount got the ball rolling: is a RED V ...

Featuring impressive transmission range and minimal latency, the new Cosmo C2 responds to extensive market research and ...

RED DIGITAL CINEMA® announced today that its groundbreaking V-RAPTOR [X] and KOMODO-X camera systems will also now be ...

Nikon Inc. announced the release of the NIKKOR Z 28-135mm f/4 PZ, a full-frame power zoom lens for the Nikon Z mount made ...

The RTX 5080 may not be the dream card for gamers, but content creators may want a card that in many workflows is only slightly slower than the RTX 5090 and may offer the best bang for the buck. As ...

Preparing for NAB 2025 and on the heels of announcement of new video features at the Sundance Film Festival, Adobe announced the public beta of the new generation of the Adobe Firefly Video ...

A potential first in the consumer electronics industry, LG’s in-house content lab empowers LG with advanced tools to produce ...

Adobe Firefly Video Model, available in public beta, is the only generative AI video model that is IP-friendly and commercially safe, so brands and creative professionals can use it confidently for ...

The word “commercial” may be on everyone’s mind after the Super Bowl. From favorites to flops, this year’s crop of Super Bowl commercials had an average cost of $8 million for a 30-second slot.

In a move that echoes BMW’s ill-fated attempt to sell seat warmers as a subscription service, ARRI has introduced the Alexa ...

Working in collaboration with director Bhavani Lee, the video features a poetic interplay of light and shadow, which Civan ...

The DJI OSMO Pocket 3 is one of the newer compact cameras in DJI’s lineup. It marries gimbal technology with an easy-to-use ...