Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the ...

In an interview with The Wall Street Journal, Brian Niccol outlines strategies to improve ordering, fix cafe vibes and boost ...

Starbucks is in a slump after a year of declining sales, boycotts, and executive turnover. Now, they’ve hired former Chipotle ...

When former Chipotle CEO Brian Niccol took over the helm of Starbucks a few months back, he faced a long list of difficulties ...

星巴克寻求在中东扩张，计划新开数百家门店。星巴克首席执行官布莱恩·尼科尔（Brian Niccol）2月14日接受采访时表示，计划未来五年在中东新开约500家门店，新增5000个工作岗位。星巴克目前在该地区拥有1300多家门店。

Starbucks longs for the days when cafes were for sitting and sipping. But the growth of some competitors is a reminder that ...

We have heard before about how coffee giant Starbucks (SBUX) plans to revitalize its brand image. But new CEO Brian Niccol has been starting to ...

From the seasonal Gingerbread Latte to the beloved raspberry syrup in Raspberry Mochas, these are the 9 discontinued ...

Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the coffee giant had bet too hard on mobile and drive-thru orders ...

Starbucks is making more changes intended to speed up lines and avoid congestion. This time, it's mobile ordering options.