The resurrection of HBO Max comes ahead of the platform's expansion, and Warner Bros. Discovery's upcoming split.

HBO Max is back. The Hollywood Reporter reported on Tuesday that Warner Bros. Discovery would officially rebrand its Max streaming service to HBO Max on Wednesday, per a source familiar with the matter — and that change over is now live.

Warner Bros. Discovery makes a high-profile about-face two years after stripping the 'HBO' brand from the streaming service’s name.