AI automation delivers 55% revenue boost for app marketers, processing 60+ market signals in real-time to transform campaign management.

A strong sports advertising strategy aligns business objectives with the passions of athletes and fans. Marketers must stay ...

Top Customer Engagement Platforms ConsultMyApp App Store Optimization User Acquisition Customer Engagement (CRM) View more ASTRAD Global reach Omnichannel Multiple ad formats View more Airship App ...

Discover how celebrity partnerships slash acquisition costs, spark virality, and build lasting brand loyalty for apps.

New data from mobile measurement platform Kochava reveals that artificial intelligence is exposing massive flaws in how app ...

Mobile apps bypass Apple's 30% fee with web payments. Case studies show up to 190% revenue increases using proven frameworks.

In the cutthroat world of app marketing, where user acquisition costs spiral and regulatory compliance can derail entire ...

Facilitates the creation of content by allowing brands to easily send products to influencers, review content, and ensure that the content meets campaign goals Provides analytics tools to track and ...

Who are app investors? App investors are individuals or groups of individuals with the financial resources to support app development, scale, and innovation. App investors come in a variety of guises.

When ChatGPT was introduced in November 2022, the marketing industry became curious of this new piece of creation, turning the AI phenomenon into this innovative, digital marvel. Now that machine ...

A/B testing tools provide insights into user experience and app performance, allowing app marketers to understand how their campaigns and products are performing. In this guide, we will discuss ...