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brandequity.economictimes.indiatimes
31 分钟
India emerging as good opportunity market for Sony's gaming biz, says India MD
Sony India, experiencing substantial growth in its gaming sector due to the PlayStation 5's success, is now eyeing India as a ...
brandequity.economictimes.indiatimes
1 小时
Why brand authenticity matters for brands
Expectations from a brand and the consequent brand evaluations are predominantly the result of brand positioning and ...
brandequity.economictimes.indiatimes
1 小时
Semantic SEO: The key to enhanced online visibility
Keywords are no longer about what it is; they are about helping search engines understand what your content means and the ...
brandequity.economictimes.indiatimes
1 天
Meta's Zuckerberg not liable in lawsuits over social media harm to children
A federal judge ruled that Mark Zuckerberg is not personally liable in 25 lawsuits alleging Meta Platforms, his company, ...
brandequity.economictimes.indiatimes
1 天
Cartier owner Richemont's profit miss, China caution hit luxury shares
Richemont, the owner of Cartier, fell short of profit projections for the first half of the year and expressed caution ...
brandequity.economictimes.indiatimes
2 天
Developing effective marketing strategies in the era of GenAI to stay ahead of the curve
Finding this balance between efficiency and empathy, automation and personalization, is crucial to developing successful ...
brandequity.economictimes.indiatimes
1 天
Paramount revenue misses as cable, studio declines dull streaming gains
Paramount's streaming business posted an adjusted operating income of $49 million for the quarter, while analysts expected a ...
brandequity.economictimes.indiatimes
2 天
Swiggy confident of growth amid competition, emphasises strength in consumer insight
Swiggy CEO Rohit Kapoor expressed confidence in the company's growth within the quick commerce market despite increasing ...
brandequity.economictimes.indiatimes
2 天
FCB/Six India announces key elevations across its senior leadership
The elevations align with FCB/SIX India’s strategy to accelerate its expansion and enhance its service portfolios.
brandequity.economictimes.indiatimes
3 天
CID's return: Can nostalgia drive viewership & revenue?
Though CID ended in 2018, its memes, like the iconic Daya, ye darwaza tod do, have kept it popular, leading to actors ...
brandequity.economictimes.indiatimes
3 天
Emerging trends in neuroscience and its impact on modern marketing
Neuromarketing is transforming how brands connect with consumers in India's rapidly expanding digital market. By leveraging ...
brandequity.economictimes.indiatimes
2 天
Japanese automaker Nissan cuts 9,000 jobs as its vehicles fail to sell
Nissan Motor Corp. announced a global workforce reduction of 9,000 people, or about 6% of its more than 133,000 employees, as ...
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