"Best tubing mascara I have found!" said one fan. "I am in love with this mascara. It has been everything I needed it to be — ...

"Use oil-based removers to melt waterproof mascara, and avoid harsh rubbing to protect the skin and your precious lashes," ...

When exactly you should change out a product varies. That's because certain items tend to turn into germ pits faster than ...

Early morning demi wispies seem so far removed from the less-is-more energy dominating the beauty industry that it feels ...

What’s more, Gabbard adds, regardless of your skin tone, brown mascara makeup application reads “as natural as can be,” making it perfect for the no-makeup makeup look. “While a chocolate ...

Colorful makeup looks will never go out of style. For 2025, neon lashes are bound to be huge. Whether you’re looking to add a ...

T he great thing about holiday party makeup is that it feels special. The really great thing about this new Jones Road ...

We can't get enough of celeb-loved beauty staples. Kate Middleton has reportedly worn this volumizing mascara for years— ...

Gen-Z seems to be moving away from mascaras and towards ghost lashes. Beauty trends are heavily influenced by generational differences.

It works particularly well on eye makeup; I simply hold a saturated cotton pad over my eye area, then gently wipe away ...

The Black Friday 2024 sale is already live at Sephora, Ulta Beauty, and Walmart, with amazing beauty and makeup deals. With prices as low as $1 and high as $29.99, these makeup products are a ...