Target’s new TONE brand with Kai Cenat’s AMP group faces criticism as Black communities boycott the retailer for scaling back ...

Target has partnered with popular streamer Kai Cenat to launch a personal care brand called Tone despite ongoing boycotts.

Target is still fumbling the bag with Black shoppers and is hoping Kai Cenat can fix it. Target is starting to feel like that ...

Target linked up with Kai Cenat, but a lot of folks in the Black community see it as a cover-up, not a comeback.

Kai Cenat faced criticism after launching his Tone brand in Target stores during a boycott over the retailer’s rollback of diversity programs.

Explore the Kai Cenat Target campaign aimed at winning back loyal consumers with AMP's personal care products.

Instead of Target addressing its DEI dialback, the retailer continues to work with Black brands like Tone, a personal care line by Kai Cenat.

Kai Cenat and Wale found themselves in 2025-worthy non-controversy during and after the 2025 BET Awards, and the former blames his youth.

Fans were horrified when they witnessed magician Max Major seemingly hang himself from a noose during Kai Cenat's Twitch livestream.

xQc brings the beef against Epic Games and Fortnite during Kai Cenat and IShowSpeed's Fortnite marathon stream.